Pennsylvania: Philadelphia Unwraps Campaign Against STDs
April 11, 2011
On Thursday, Philadelphia launched a new STD campaign featuring city-branded condoms, a website, and Facebook page, and a GPS-enabled iPhone application to help people find condom distribution sites. Mayor Michael Nutter and Health Commissioner Donald F. Schwarz were on hand to introduce the campaign and its "Freedom Condom."
The city paid $30,000 for the initial run of 200,000 units of the Freedom Condom, which is targeted at teens. The Lifestyle Ultra Thin lubricated condoms will be distributed from more than 100 sites and can be ordered through www.takecontrolphilly.org, which also has a locator map for distribution sites. The remaining costs for distributing an eventual 1 million city-branded condoms will be paid by a federal grant. Philadelphia continues to distribute unbranded condoms, as well.
04.08.2011; Don Sapatkin
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