U.S. Centers for Disease Control and Prevention • International News

Barbados Launches Anti-AIDS Campaign Targeted at Women

October 3, 2003

Barbados has launched a mass media campaign aimed at reducing HIV/AIDS prevalence among women. The campaign began Tuesday with ads appearing on television, radio, and newspapers in Barbados. Targeting women between the ages of 20 and 70, the ads use reggae-style jingles, comics, and soap operas. "Due to their economic, social, and emotional dependence on men, it is difficult for women to refuse unsafe sex or negotiate safer sex," said Marilyn Sealy with the Nation HIV/AIDS Commission.

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Adapted from:
Associated Press
10.01.2.03

This article was provided by U.S. Centers for Disease Control and Prevention. It is a part of the publication CDC HIV/Hepatitis/STD/TB Prevention News Update.

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